IP Targeting Campaign Results
Dec 2 – 11, 2021 – Campaign Runtime
Number of street addresses submitted for IP targeting.
Number of IP addresses matched to the street address.
The percentage of IP addresses matched to the street addresses.
Total banner ads and videos displayed to voters.
Total voters clicked your ads to visit your landing page.
The percentage of clicks relative to total ad views. Industry averages range from .05% to 2%.
Digital Display Banner Ads
Digital ads displayed to voters.
Number of times voters clicked your ad to visit your landing page.
The percentage of clicks relative to total ad views. Industry averages range from .05% to 2%.
Pre-Roll Video
Pre-roll videos displayed to voters.
Number of times voters clicked your video to visit your landing page.
The percentage of clicks relative to total ad views. Industry averages range from .05% to 2%.
OTT Video
Videos displayed to voters while viewing streaming platforms.
Number of times voters clicked your video to visit your landing page.
The percentage of clicks relative to total ad views. Industry averages range from .05% to 2%.
Creatives
